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What is Project17?

The inspiration of Entrepreneur, and Musician, AY Young, Project17, serves as an umbrella for an intricate partnership of 17 Organizations, 17 Sponsors and 17 partner musicians to develop 17 Impact projects destined to make our planet a healthier, kinder, and more sustainable world.


Project17 was born as a result of AY’s participation in the UN Young Leadership Program for the Sustainable Development Goals. 


AY began developing the Project17 music album based on the United Nations 17 Sustainable Development Goals (SDGs). Each of the 17 songs will represent a different goal with guest performers from 17 prominent recording artists. Each song from Project17 will have a corporate sponsor who supports that SDG goal.  To date, current companies including Samsung, Verizon, and ENEL Green Power, have all aided in sponsoring a song so far. Project17 will have 17 Impact partners to execute the legacy projects that impact the various Sustainable Development Goals (SDGs) of the United Nations. Organizations including the Regeneration, Plastic Pollution Coalition, National Wildlife Federation, Music4ClimateJustice, Ideas for Us, Footprint Project, New Use Energy, Simpliphi Power and more have already partnered with AY & Battery Tour.


Scheduled for release in April 2022, AY is hard at work on  the world’s first sustainable album recorded in a carbon neutral way containing the 17 songs- one for each of the UN’s Global Goals. The first singles from Project17, songs: “Regeneration” & “AYO”  are set to premiere in the Netflix documentary “Down to Earth,” with Zac Efron, alongside AY’s independent release.

                                              Project17 Preview Tracks
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